To celebrate a momentous weekend in Irish rugby – the last test game Brian O’Driscoll will play on home soil – we decided to use our unique position near the Aviva to give the great man the sendoff he deserves! Our building wrap was unveiled early on the morning of Wednesday 5th March, and had commuters…
Category: ambient
Vodafone – They’re Coming, are you?
Through the line campaign for Vodafone to leverage their sponsorship of the McLaren Mercedes F1 team. As part of the ‘Bavaria City Racing’ event in Dublin, Vodafone were bringing Jensen Button and his VMMF1 team and car to take part in the event. Our campaign helped Vodafone to take ownership of the event and effectively…
Tall ships race, Dublin 2012
Unsuccessful pitch concept for the international tall ships race in 2012.
Irish Youth Foundation – Denim Day
Ambient campaign for ‘Denim Day’. We dressed prominent statues around Dublin in Denim, with the denim day branding on backpatches. Like vandalism, but less naughty, because we got permission from Dublin Corporation.
HARP Ice Cold – Freeze the moment
Freeze the moment campaign for HARP Ice Cold NI, done while I was in Irish International. This is a campaign that we developed for HARP as part of their sponsorship of the Odyssey Arena in Belfast. It consisted of outdoor posters, extensive branding and signage in and around the arena, social media and experiential promotions. The…
Budweiser Ice Cold – Pour Your Own
Budweiser Ice Cold – Pour Your Own Pint promotion, Summer 2010
James Carr 