Pitched campaign idea for the irish road safety association (RSA) to tackle low awareness of the amount and effects of serious injuries on Irish roads.

LoseYouLife

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Blast2_storyboard2

scarredPosters

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newspaper_Inj_scarred_press1

newspaper_Inj_scarred_press2

newspaper_Inj_Asterisk_press1

tacticalPress_ads
Tactical press ads

Written by jamesfcarr

Art director, photographer. Maker of pictures for work and fun, Dublin, Ireland. Currently working at BBDO Dublin

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