Integrated campaign for the launch and roll-out of Topaz Energy’s loyalty game, Play or Park. The campaign consists of TV (with Ireland’s first use of Shazam in a TV ad), radio, DM, eDM, App development, digital display, outdoor and POS. I worked on the initial pitch and on the campaign development and roll-out over the…
Tag: UX
Bank of Ireland Website
A website for a business like Bank of Ireland is an ever evolving thing. Having re-launched the site last year, we have been busy focusing on different sections of the site, refining it to suit the needs of both the Bank an their customers. The ‘look and feel’ is only a small part of the…