As part of this year’s sponsorship of the Vodafone Comedy Festival, we created Ireland’s first live streamed, in-banner comedy gig. Through a media partnership with Independent.ie, we gathered some of the best comedians in the land, including PJ Gallagher, Karl Spain and Barry Murphy. Across three separate lunchtime slots, we live streamed jokes and joviality directly to the homepage of Independent.ie through a leaderboard banner and promoted the event through our various social channels and the CentreStage website.