For Vodafone’s ‘Centre Stage’ in 2014, we developed the ‘Surround yourself’ campaign, with a dynamic TV ad featuring a catchy track from breaking act ‘Talisco’. We supported it with outdoor and radio, and built a responsive website, populated with exclusive content, that made Centre Stage the place to go, to surround yourself with Ireland’s biggest…
Category: Outdoor
Farewell to the king
To celebrate a momentous weekend in Irish rugby – the last test game Brian O’Driscoll will play on home soil – we decided to use our unique position near the Aviva to give the great man the sendoff he deserves! Our building wrap was unveiled early on the morning of Wednesday 5th March, and had commuters…
Good MMMorning!
Campaign to promote the extensive breakfast range available at TOPAZ service stations nationwide.
Vodafone – They’re Coming, are you?
Through the line campaign for Vodafone to leverage their sponsorship of the McLaren Mercedes F1 team. As part of the ‘Bavaria City Racing’ event in Dublin, Vodafone were bringing Jensen Button and his VMMF1 team and car to take part in the event. Our campaign helped Vodafone to take ownership of the event and effectively…
Tall ships race, Dublin 2012
Unsuccessful pitch concept for the international tall ships race in 2012.
Tesco – Price Promise
Launch campaign for Tesco’s Price Promise in Ireland.
RSA – Serious Injuries
Pitched campaign idea for the irish road safety association (RSA) to tackle low awareness of the amount and effects of serious injuries on Irish roads.
HARP Ice Cold – Freeze the moment
Freeze the moment campaign for HARP Ice Cold NI, done while I was in Irish International. This is a campaign that we developed for HARP as part of their sponsorship of the Odyssey Arena in Belfast. It consisted of outdoor posters, extensive branding and signage in and around the arena, social media and experiential promotions. The…
James Carr 