Behind every season

The GAA is at the heart of Irish culture. No matter who eventually gets to run out onto the green pitch of Croke Park in late September, fans across the whole country take vivid memories from our games. The association is constantly aware that it’s our people who make the games as colourful, exciting and attractive as they are – the players, fans,…

Superfast comedy

As part of this year’s sponsorship of the Vodafone Comedy Festival, we created Ireland’s first live streamed, in-banner comedy gig. Through a media partnership with Independent.ie, we gathered some of the best comedians in the land, including PJ Gallagher, Karl Spain and Barry Murphy. Across three separate lunchtime slots, we live streamed jokes and joviality…

Dot dot dot dot doctor Beat

September’s Electric Picnic symbolises the crescendo of another epic Summer of Irish festivals and the event that many Irish music and comedy fans are looking forward to for months. Vodafone’s unique sponsorship platform Centre Stage also reaches a culmination around this time of the year, and having facilitated festival fun all Summer, we were tasked with bringing…

Front and centre

For Vodafone’s ‘Centre Stage’ in 2014, we developed the ‘Surround yourself’ campaign, with a dynamic TV ad featuring a catchy track from breaking act ‘Talisco’. We supported it with outdoor and radio, and built a responsive website, populated with exclusive content, that made Centre Stage the place to go, to surround yourself with Ireland’s biggest…

Farewell to the king

To celebrate a momentous weekend in Irish rugby – the last test game Brian O’Driscoll will play on home soil – we decided to use our unique position near the Aviva to give the great man the sendoff he deserves! Our building wrap was unveiled early on the morning of Wednesday 5th March, and had commuters…

Topaz – Play or Park

Integrated campaign for the launch and roll-out of Topaz Energy’s loyalty game, Play or Park. The campaign consists of TV (with Ireland’s first use of Shazam in a TV ad), radio, DM, eDM, App development, digital display, outdoor and POS. I worked on the initial pitch and on the campaign development and roll-out over the…

Vodafone – They’re Coming, are you?

Through the line campaign for Vodafone to leverage their sponsorship of the McLaren Mercedes F1 team. As part of the ‘Bavaria City Racing’ event in Dublin, Vodafone were bringing Jensen Button and his VMMF1 team and car to take part in the event. Our campaign helped Vodafone to take ownership of the event and effectively…

Vodafone – The story of us

  Part of Vodafone Ireland’s Christmas 2013 campaign. A Facebook app that creates an animated visualisation of your friendship – your shared interests, common friends, locations, check-ins, statuses and photos.

Vodafone – One Net

Launch campaign and introductory video for Vodafone’s One Net Express – an integrated communications package for businesses.